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Publications

8 resultats trouvés
Auteur Titre Type [ Année(Desc)]
Filtres: Auteur est Gilles Roehrich  [Clear All Filters]
2009
Mathieu, J-P., J. Hoffmann, and Gilles Roehrich. "The Role of Emotions as Antecedents of Cognitive Assessment in the Evaluation of Incremental Versus Really New Products." In 16th International Product Development Management Conference, Managing dualities in the innovation journey". Enschede, Pays-Bas, 2009.
2010
Hoffmann, J., Gilles Roehrich, and J-P. Mathieu. "Emotions and technological innovation adoption intention." International Journal of Design Research and Innovation 5 (2010): 47-65.
Mathieu, J-P., J. Hoffmann, and Gilles Roehrich. "The Role of Emotions as Antecedents of Cognitive Assessment in the Evaluation of Incremental Versus Really New Products." In International Conference on Kansei Engineering and Emotion Research 2010 (KEER2010). Paris, France, 2010.
2014
Magnoni, Fanny, and Gilles Roehrich. "Le Produit." In in Ferrandi, J.-M., Lichtlé, M.-C. (dir.), Marketing, 116-143. Paris: Dunod, 2014.
2016
Bylykbashi, Suela, Khalil Assala, and Gilles Roehrich. "Entrepreneurship and innovation in a competition context." Academic Journal of Business, Administration, Law and Social Sciences 2 (2016): 9-31.
2017
Bylykbashi, Suela, Khalil Assala, and Gilles Roehrich. "Market competitive situation: Cellular automata simulations." European Journal of Economics, Law and Social Sciences 1 (2017): 8-18.