4 resultats trouvés
Auteur Titre Type [ Année
] Filtres: Première Lettre Du Titre est B et Auteur est Marie-Laure Gavard-Perret [Clear All Filters]
"Behavior of nurses and nurse aides toward influenza vaccine: the impact of the perception of occupational working conditions." Human Vaccines & Immunotherapeutics 16, no. 5 (2020): 1125-1131.
"A better understanding of the role and underlying mechanism of stimulating mental imagery in improving the creativity of "ordinary" users." In 2017 Academy of marketing science annual conference. Coronado island, Etats-Unis, 2017.
"A better understanding of the role and underlying mechanism of stimulating mental imagery in improving the creativity of “ordinary” users." Recherche et Applications en Marketing (English Edition) 31, no. 3 (2016): 111-130.
"Brand Loyalty Intention Among Members of a Virtual Brand Community: the Dual Role of Commitment." In 2012 Academy of Marketing Science (AMS) Annual Conference. Nouvelle Orléans, Etats-Unis, 2012.