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7 resultats trouvés
Auteur Titre Type [ Année(Asc)]
Filtres: Première Lettre Du Titre est E et Auteur est Pierre Valette-Florence  [Clear All Filters]
2018
Youness, Chebli, and Pierre Valette-Florence. "The Effects of Customer-Based Online Reputation on WOM and WPP: The Mediating Role of BRQ." In 21st Academy of Marketing Science (AMS). Porto, Portugal, 2018.
Hemonnet-Goujot, Aurélie, and Pierre Valette-Florence. "Enhancing luxury brand value through design." In 21st Academy of Marketing Science (AMS). Porto, Portugal, 2018.
2015
Youness, Chebli, and Pierre Valette-Florence. "E-Corporate Reputation from the Customer Perspective : a Preliminary Approach." In International Research Meeting in Business and Management. Nice, France, 2015.