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276 resultats trouvés
Auteur Titre Type [ Année(Desc)]
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2000
Fayolle, Alain. "Dynamisme entrepeneurial et croissance économique : une comparaison France-USA." In Histoire d'entreprendre - les réalités de l'entrepreneuriat, edited by T. Verstraete, 33-48. {EMS, Editions Management et Société, 2000.
2005
Fayolle, Alain, and T. Verstraete. "Paradigmes et entrepreneuriat." Revue de l'Entrepreneuriat 4 (2005): 33-52.
2006
Bachelard, Olivier, Dominique Paturel, Raphaël Venet, and Emmanuel Abord de Chatillon. "L'emploi des personnes handicapées." In Tous différents - Gérer la diversité dans l'entreprise, edited by Jean-Marie Peretti, 163-174. Eyrolles, 2006.
2009
Valette-Florence, Rita, Virginie De Barnier, Pierre Valette-Florence, and H. Zeitoun. "Cohérence et complétude des échelles d'Ambroise et de Valette-Florence et de de Barnier appliquées à l amesure de la personnalité des marques et des supports de presse." In 7ème Colloque international de l'Association Tunisienne de Marketing. Hammamet, Tunisie, 2009.
Valette-Florence, Rita, Virginie De Barnier, Pierre Valette-Florence, and H. Zeitoun. "Cohérence et complétude des échelles d'Ambroise et de Valette-Florence et de de Barnier appliquées à l amesure de la personnalité des marques et des supports de presse." In 7ème Colloque international de l'Association Tunisienne de Marketing. Hammamet, Tunisie, 2009.
Biondi, Yuri. "Du financement au contrôle de l'entreprise, une réflexion à partir de la tradition en comptabilité dynamique." In La genèse de la décision : chiffres privés, chiffres publics dans la France du XX e Siècle, edited by Béatrice Touchelay and P. Verheyde. Editions Bière, 2009.
Calvi, Richard, M. Kibbeling, Jan Ulijn, and A. Van Weele. "A Dutch-French comparison of dependence, trust and commitment in buyer supplier relationships: A purchasing portfolio approach." International Journal of Business and Globalisation 3 (2009): 353-373.
Valette-Florence, Rita, Imène Bécheur, Virginie De Barnier, and Pierre Valette-Florence. "Effects of emotions on attachment and emotional commitment: an empirical illustration for brands and media titles." In 2009 Society for Marketing Advances (SMA) Conference. Nouvelle Orléans, Etats-Unis, 2009.
Valette-Florence, Rita, Imène Bécheur, Virginie De Barnier, and Pierre Valette-Florence. "Effects of emotions on attachment and emotional commitment: an empirical illustration for brands and media titles." In 2009 Society for Marketing Advances (SMA) Conference. Nouvelle Orléans, Etats-Unis, 2009.
Albert, Noël, Dwight Merunka, and Pierre Valette-Florence. "The feeling of love toward a brand: Concept and measurement." In Advances in Consumer Research., 2009.
Valette, Annick, and Franck Burellier. "Garder ou tomber la blouse: Le rôle pour analyser le changement." In 20ème Congrès de l'Association Francophone de la Gestion des Ressources Humaines (AGRH). Toulouse, France, 2009.
Commeiras, Nathalie, Christophe Fournier, and Anne Loubès. "Implication des managers de rayon dans l’organisation: Vers une typologie." In Le management des ressources humaines dans la Grande Distribution, edited by C. Vignon, 125-140. AGRH-Vuibert, 2009.
Benredjem, R.. "Intention entrepreneuriale: Cas des étudiants algériens." In Ordre et désordre : Imbrication et complémentarité des notions d'ordre et de désordre, edited by A. Vernay and C. Hug, 205-218. L'Harmattan, 2009.
Valette-Florence, Rita, Imène Bécheur, Virginie De Barnier, and H. Zeitoun. "L’influence des émotions dans les domaines de la marque et des supports presse media." In 7ème Colloque international de l'Association Tunisienne de Marketing. Hammamet, Tunisie, 2009.
Abord de Chatillon, Emmanuel, Jean-Yves Duyck, and M.A. Villette. "Le temps du management, entre plaisir et usure." In Temps de travail et GRH, edited by Jean-Yves Duyck and M.A. Villette, 279-301. Vuibert AGRH, 2009.
Abord de Chatillon, Emmanuel, Jean-Yves Duyck, and M.A. Villette. "Le temps du management, entre plaisir et usure." In Temps de travail et GRH, edited by Jean-Yves Duyck and M.A. Villette, 279-301. Vuibert AGRH, 2009.
Valette-Florence, Rita, and Virginie De Barnier. "Les lecteurs sont-ils capables d’anthropomorphiser leur magazine? Une réponse par la méthode de triangulation." Management & Avenir 27 (2009): 54-72.
Barthe, N., Pierre Baret, V. Bon, Sandrine Berger-Douce, J.-M. Cardebat, A. Dohou-Renaud, F. Domergue, B. Dreveton, François A. Lecompte, P. Gabriel et al. Mettre en œuvre et évaluer les stratégies "développement durable". Management Prospective Editions, 2009.
Verzat, Caroline, and Alain Fayolle. "Patrick Dargent : "Le partage est source de richesse"." L'Expansion Entrepreneuriat (2009): 56-57.
Fayolle, Alain, and Caroline Verzat. "Pédagogies actives et entrepreneuriat : quelle place dans nos enseignements ?" Revue de l'Entrepreneuriat 8 (2009): 1-15.
Valette-Florence, Rita, T. Darras, and Pierre Valette-Florence. "Quel bénéfice tirer de l’association Marque Commerciale/Marque Media? Une nouvelle mesure qualitative." In Institut de Recherche et d’Etudes Publicitaires (IREP), Medias 2009: Marques Medias et Medias Marques. Paris, France, 2009.
Valette-Florence, Rita, T. Darras, and Pierre Valette-Florence. "Quel bénéfice tirer de l’association Marque Commerciale/Marque Media? Une nouvelle mesure qualitative." In Institut de Recherche et d’Etudes Publicitaires (IREP), Medias 2009: Marques Medias et Medias Marques. Paris, France, 2009.
Verzat, Caroline, Janice Byrne, and Alain Fayolle. "Tangling with spaghetti : pedagogical lessons from games." The Academy of Management Learning and Education 8 (2009): 356-369.
Giannelloni, Jean-Luc, and Eric Vernette. "Vers une nouvelle compréhension de l’influence des leaders d’opinion en marketing." In 25ème Congrès de l’Association Française du Marketing (AFM). Londres, Royaume-Uni, 2009.
2010
Corabieru, A., S. Velicu, Alain Spalanzani, P. Corabieru, and D. Vasilescu. "Aspects of innovative process on creative problem solving." In WSEAS multiconference. Bucarest, Roumanie, 2010.
Corabieru, A., S. Velicu, Alain Spalanzani, P. Corabieru, and D. Vasilescu. "Aspects of innovative process on creative problem solving." In WSEAS multiconference. Bucarest, Roumanie, 2010.
Valette-Florence, Rita, Imène Bécheur, and Pierre Valette-Florence. "Consumers' Attachment and Commitment to Brands and Media Titles: the role of Emotions." In Association for Consumer Research (ACR) Annual Conference. Jacksonville, Etats-Unis, 2010.
Valette-Florence, Rita, Imène Bécheur, and Pierre Valette-Florence. "Consumers' Attachment and Commitment to Brands and Media Titles: the role of Emotions." In Association for Consumer Research (ACR) Annual Conference. Jacksonville, Etats-Unis, 2010.
Retour, Didier, and Christian Defélix. "Gestion des compétences en PME de haute technologie." In La GRH dans les PME, edited by P. Louart and M. C. Vilette, 169-173. Vuibert, 2010.
Valette-Florence, Rita, Virginie De Barnier, and Laure Ambroise. "L’influence du statut du consommateur sur sa perception de la personnalité de la marque, sa confiance et son engagement." In Relations à la marque et marques de la relation. Regards croisés sur le management relationnel de la marque, edited by D. Dumont and Noël Albert, 65-88. L’Harmattan, 2010.
Valette-Florence, Rita, and Virginie De Barnier. "La mesure de la personnalité comme outil d’aide au positionnement et à la segmentation des supports presse." In 26ème Congrès de l’Association Française du Marketing (AFM). Le Mans, France, 2010.
Guizani, Haithem, Rita Valette-Florence, and Virginie De Barnier. "La perception des clients vs celle des employés dans l’évaluation du capital marque de la banque : l’influence des traits de personnalité et des émotions ressenties." In Relations à la marque et marques de la relation. Regards croisés sur le management relationnel de la marque, edited by D. Dumont and Noël Albert, 89-114. L’Harmattan, 2010.
Valette-Florence, Rita, and Virginie De Barnier. "Les médias ont-ils une personnalité à l’image de la personnalité humaine ?" In Entre Communautés et Mobilité: Une approche interdisciplinaire, edited by S. Agostinelli, D. Augey and F. Laurie, 37-56. Presses de l'Ecole des mines, 2010.
Valette, Annick, Pauline Fatien, and Franck Burellier. "Paradox Management Delegation: Inter and Intra-Individual Variability." In 26th EGOS Colloquium. Lisbonne, Portugal, 2010.
Albert, Noël, Dwight Merunka, and Pierre Valette-Florence. "Passion for the Brand and Consumer Brand Relationships." In Conference of the Australian and New Zealand Marketing Academy (ANZMAC 2010), Doing More with Less, University of Canterbury. Christchurch, Nouvelle-Zélande, 2010.
Werle, Carolina, Laurie Balbo, G. Ardito, and G. Vigne. "Prévention de la surconsommation d'alcool au sein des grandes écoles françaises: l'effet boomerang des messages soulignant la vulnérabilité perçue." In {1ère Journée Internationale du Marketing Santé. Lille, France, 2010.
Valette-Florence, Rita, Pierre Valette-Florence, and Virginie De Barnier. "Quand les émotions permettent d'expliquer les relations affectives aux marques…." In 9th International Congress Marketing Trends Congress. Venise, Italie, 2010.
Valette-Florence, Rita, Pierre Valette-Florence, and Virginie De Barnier. "Quand les émotions permettent d'expliquer les relations affectives aux marques…." In 9th International Congress Marketing Trends Congress. Venise, Italie, 2010.
Valette-Florence, Rita, Virginie De Barnier, Imène Bécheur, and Pierre Valette-Florence. "Understanding the Relationship between Readers and Press Title Brands: The Existence of Evaluative and Emotional Routes." In 2010 Society for Marketing Advances (SMA) Conference, Going Green Best Marketing Practices for a Global Wordl. Atlanta, Etats-Unis, 2010.
Valette-Florence, Rita, Virginie De Barnier, Imène Bécheur, and Pierre Valette-Florence. "Understanding the Relationship between Readers and Press Title Brands: The Existence of Evaluative and Emotional Routes." In 2010 Society for Marketing Advances (SMA) Conference, Going Green Best Marketing Practices for a Global Wordl. Atlanta, Etats-Unis, 2010.
Valette-Florence, Pierre, and Imène Bécheur. The use of negative emotions in health communication: Implications for fighting obesity. M.E.Sharpe, 2010.
2011
Dany, Françoise, Séverine Louvel, and Annick Valette. "Academic Careers: The limits of the "boundaryless approach" and the power of promotion scripts." Human Relations 64 (2011): 971-996.
Albert, Noël, M. Fetschein, Dwight Merunka, and Pierre Valette-Florence. "Brand passion: exploring consumer/brand relationship antecedents and outcomes." In 2nd International Colloquium on Consumer-Brand Relationships. Orlando, Etats-Unis, 2011.
Albert, Noël, Dwight Merunka, and Pierre Valette-Florence. "Brand passion: Exploring consumer/brand relationship antecedents and outcomes." In Thought Leaders in Brand Management: A Meeting of the Mind, Università della Svizzera. Lugano, Suisse, 2011.
Albert, Noël, Imène Bécheur, Dwight Merunka, and Pierre Valette-Florence. "The Consumer’s Passion for a Brand: the Importance of Brand Relationship Constructs." In 2nd International Colloquium on Consumer-Brand Relationships. Orlando, Etats-Unis, 2011.
Valette-Florence, Rita, and Virginie De Barnier. "Do Print Media Brands Exhibit Specific Personality Traits? A Micro Perspective in a French Setting." In 38th Research Conference in Marketing, the 2011 La Londe Conference in Marketing Communications and Consumer Behavior. La Londe Les Maures, France, 2011.
Fayolle, Alain, and Olivier Toutain. "El creador del empresa: Un manipulador primitivo?" In Educación Empresarial : Desarrollo, Innovacion y Cultura Empresarial, edited by R. Varela, 209-220. Vol. 2. Universidad Icesi, 2011.
Valette, Annick, Pauline Fatien, and Franck Burellier. "Entre le sthétoscope et le compte de résultat : Que disent les médecins-gestionnaires sur leur gestion des paradoxes ?" In XXème Conférence de l’Association Internationale de Management Stratégique (AIMS). Nantes, France, 2011.
Boissin, Jean-Pierre, Bénédicte Branchet, Servane Delanoë-Gueguen, and V. Velo. "Gender's perspective of role model influence on entrepreneurial behavioral beliefs." International Journal of Business 16 (2011): 182-206.
De Barnier, Virginie, Sandrine Fine-Falcy, Fanny Magnoni, and Pierre Valette-Florence. "How should perceptions of luxury be measured? A comparison of three luxury scales in a French setting." In Thought Leaders in Brand Management: A Meeting of the Mind, Università della Svizzera. Lugano, Suisse, 2011.
Valette-Florence, Rita, Jean-Luc Giannelloni, Pierre Valette-Florence, and I. Frochot. "Identifying determinants of tourist destination choice. An exploratory study of brand personality and emotions." In Travel and Tourism Research Association (TTRA) European Chapter Conference, Creativity and innovation in tourism. Archamps, France, 2011.
Valette-Florence, Rita, Jean-Luc Giannelloni, Pierre Valette-Florence, and I. Frochot. "Identifying determinants of tourist destination choice. An exploratory study of brand personality and emotions." In Travel and Tourism Research Association (TTRA) European Chapter Conference, Creativity and innovation in tourism. Archamps, France, 2011.
Magnoni, Fanny, Elyette Roux, and Pierre Valette-Florence. "The impact of step-down line extension on consumer-brand relationships: A risky strategy for luxury brands." In 1er Colloque International Luxe et Contrefaçon : Défis, Enjeux et Perspectives. Genève, Suisse, 2011.
Valette-Florence, Rita, and Pierre Valette-Florence. "The influence of emotions on brand relationships: a french look." In 2011 Society for Marketing Advances (SMA) Conference. Nouvelle Orléans, Etats-Unis, 2011.
Valette-Florence, Rita, and Pierre Valette-Florence. "The influence of emotions on brand relationships: a french look." In 2011 Society for Marketing Advances (SMA) Conference. Nouvelle Orléans, Etats-Unis, 2011.
Verzat, Caroline, N. O'Shea, Alain Fayolle, and J. Byme. "Les dynamiques du leadership dans les équipes de projet étudiantes. Proposition d'un programme de recherche." In Workshop International en Entrepreneuriat, Enseignement, formation et accompagnement dans le champ de l'Entrepreneuriat : Evaluation et perspectives. Dijon, France, 2011.
Albert, Noël, Dwight Merunka, and Pierre Valette-Florence. "Passion for a Brand: Concept and Consequences." In 38th Research Conference in Marketing, the 2011 La Londe Conference in Marketing Communications and Consumer Behavior. La Londe Les Maures, France, 2011.
2012
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "Créativité et capacité d'imagerie mentale : validation d'une relation." In 28ème Congrès de l’Association Française du Marketing (AFM). Brest, France, 2012.
Lesca, Humbert, F. Hanriot, and V. Vincens. "ESSILOR élargit sa vision par la veille anticipative stratégique." In 11ème Forum Européen Intelligence Economique et Stratégique (IES2012), De l'urgence à l'anticipation. Les défis de l'intelligence économique. Lille, France, 2012.
Giannelloni, Jean-Luc, and Eric Vernette. Etudes de marché. Vuibert, 2012.
Valette-Florence, Rita, and Virginie De Barnier. "Evaluation de la marque de presse par son lecteur : Place et apport de la personnalité de la marque." Gestion 2000 28 (2012): 63-81.
Burellier, Franck, and Annick Valette. "Garder ou tomber la blouse? Analyse de la transition vers un rôle de médecin-gestionnaire au sein de deux établissements hospitaliers français." Journal de Gestion et Economie Médicales 6 (2012): 6-7.
Farooq, Omer, M. A. Payaud, Dwight Merunka, and Pierre Valette-Florence. "The Impact of Corporate Social Responsibility on Organizational Commitment: A Non Linear Mixture REBUS Approach." In 7th International Conference on Partial Least Squares and Related Methods (PLS 2012). Houston, Etats-Unis, 2012.
Barthe, N., A. Acquier, C. Baujard, M. Bergadaà, L. Bouveresse, J.-F. Chanlat, O. Chanut, Jean-Philippe Denis, Pierre-Louis Dubois, Alain Fayolle et al. "La RSE aujourd'hui." In Management et Sociétés – Mutations et Ruptures, edited by Alain-Charles Martinet, 69-81. Fnege-Vuibert, 2012.
Valette-Florence, Rita, and Pierre Valette-Florence. "Les émotions positives sont-elles prépondérantes pour expliquer l'attachement à la marque? Une application aux marques de presse." In 11th International Congress Marketing Trends Congress. Venise, Italie, 2012.
Valette-Florence, Rita, and Pierre Valette-Florence. "Les émotions positives sont-elles prépondérantes pour expliquer l'attachement à la marque? Une application aux marques de presse." In 11th International Congress Marketing Trends Congress. Venise, Italie, 2012.
Fayolle, Alain, and Caroline Verzat. "Les impérialismes stériles de la théorie et de l’action." Expansion Management Review (2012): 74-75.
Valette-Florence, Pierre. "Luxury and counterfeiting: Issues, challenges and prospects." Journal of Brand Management 19 (2012): 541-543.
Merminod, Valéry. "Management de projet." In Systèmes d'Information Organisationnels, edited by P. Vidal and P. Planeix. Pearson, 2012.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "Is mental imagery ability an element for identifying creative consumers." In French-Austrian-German Workshop on Consumer Behavior. Innsbruck, Autriche, 2012.
Valette-Florence, Pierre. "Meta-luxury: Brands and the culture of excellence / Luxury strategy in action." Journal of Brand Management 19 (2012): 637-640.
Valette-Florence, Rita, and Pierre Valette-Florence. "A New Affinity Measure based on the Personality of Brands and Newspaper/Magazine Brands: A French Perspective." In 50th Society for Marketing Advances (SMA) Conference, Leading the way yesterday, today and tomorrow. Orlando, Etats-Unis, 2012.
Valette-Florence, Rita, and Pierre Valette-Florence. "A New Affinity Measure based on the Personality of Brands and Newspaper/Magazine Brands: A French Perspective." In 50th Society for Marketing Advances (SMA) Conference, Leading the way yesterday, today and tomorrow. Orlando, Etats-Unis, 2012.
Valette-Florence, Rita. "Proximités émotionnelle et relationnelle comme facteurs explicatifs du transfert de sens affectif entre marques de presse et marques." Recherche et Applications en Marketing 27 (2012): 31-55.
Valette, Annick, C. Havard, and Franck Burellier. "Quand l'habit fait le moine. Les chefs de pôle hospitaliers : devenir un hydride « malgré tout » ?" In Congrès Association de Recherche Appliquée au Management des Organisations de Santé (ARAMOS 2012). Paris, France, 2012.
Culie, Jean-Denis, and Annick Valette. "Self-reinforcing processes between careers and clusters. A career script approach." In 28th EGOS colloquium, Design!?. Helsinki, Finlande, 2012.
Valette-Florence, Rita, Jean-Louis Chandon, T. Darras, and Pierre Valette-Florence. "Une nouvelle mesure d'affinité basée sur la personnalité des marques et des marques de presse." In 11th International Congress Marketing Trends Congress. Venise, Italie, 2012.
Valette-Florence, Rita, Jean-Louis Chandon, T. Darras, and Pierre Valette-Florence. "Une nouvelle mesure d'affinité basée sur la personnalité des marques et des marques de presse." In 11th International Congress Marketing Trends Congress. Venise, Italie, 2012.
Vellera, Cyrielle, and L. Hamdi. "What drives lead users to become user entrepreneurs? An exploratory study of motivations." In The R&D Management Conference, Grenoble Ecole Management. Grenoble, France, 2012.
Valette-Florence, Rita, and Pierre Valette-Florence. "When emotions help to explain affective relationships to brands." Journal of Marketing Trends 1 (2012): 19-27.
Valette-Florence, Rita, and Pierre Valette-Florence. "When emotions help to explain affective relationships to brands." Journal of Marketing Trends 1 (2012): 19-27.
2013
Valette-Florence, Rita, and Pierre Valette-Florence. "Affective Meaning Transfer between Brands and Print Media Brands in a French Setting: The role of Emotions, Attachment and Affective Commitment." In XVI Academy of Marketing, Science World Marketing Congress. Melbourne, Australie, 2013.
Valette-Florence, Rita, and Pierre Valette-Florence. "Affective Meaning Transfer between Brands and Print Media Brands in a French Setting: The role of Emotions, Attachment and Affective Commitment." In XVI Academy of Marketing, Science World Marketing Congress. Melbourne, Australie, 2013.
Culie, Jean-Denis, and Annick Valette. "Career scripts within a cluster: A social position approach." In 29th EGOS colloquium,Bridging Continents, Cultures and Worldviews. Montréal, Canada, 2013.
Ruel, Salomée, Karine Evrard-Samuel, and Nelly Vignard. "Collaboration and Information Sharing in an Internal Supply Chain during an Innovation Project." Supply Chain Forum: An International Journal 14 (2013): 32-41.
Vignard, Nelly, and Salomée Ruel. "Collaboration et partage d’information dans une chaîne logistique interne lors d’un projet d’innovation de produit." In 4ème Journée Thématique Systèmes d’Information LOgistique et INnovation (SILOGIN 2013). Saint-Nazaire, France, 2013.
Vignard, Nelly, and Salomée Ruel. "Collaboration et partage d’information dans une chaîne logistique interne lors d’un projet d’innovation de produit." In SILOGIN. Saint-Nazaire, France, 2013.
Fayolle, Alain, and Caroline Verzat. "Comment faire éclore des talents d’entrepreneur." Expansion Management Review (2013): 100-108.
De Barnier, Virginie, and Pierre Valette-Florence. "Culture and luxury: An analysis of luxury perceptions across frontiers." In Luxury Marketing: A Challenge for Theory and Practice, edited by K. Wiedmann and N. Hennigs, 37-56. Springer Gable, 2013.
Omer, Farooq, M. A. Payaud, Dwight Merunka, and Pierre Valette-Florence. "Employees’ Response to Corporate Social Responsibility: An Application of A Non Linear Mixture REBUS Approach, New Perspectives in Partial Least Squares and Related Methods." In New Perspectives in Partial Least Squares and Related Methods Springer Proceedings in Mathematics & Statistics, edited by Hana Abdo, V. Chin, Esposito Vinzi, G. Russolillo and L. Trinchera, 257-268. Springer, 2013.
Omer, Farooq, M. A. Payaud, Dwight Merunka, and Pierre Valette-Florence. "Employees’ Response to Corporate Social Responsibility: An Application of A Non Linear Mixture REBUS Approach, New Perspectives in Partial Least Squares and Related Methods." In New Perspectives in Partial Least Squares and Related Methods Springer Proceedings in Mathematics & Statistics, edited by Hana Abdo, V. Chin, Esposito Vinzi, G. Russolillo and L. Trinchera, 257-268. Springer, 2013.
Grenier, Corinne, Annick Valette, Franck Burellier, and J. Bernardini. "Hybrids in public organizations: A compartmentalized appropriation of a (expected) hybrid role." In 29th EGOS colloquium,Bridging Continents, Cultures and Worldviews. Montréal, Canada, 2013.
Poujol, Juliet F., Béatrice Siadou-Martin, David Vidal, and Ghislaine Pellat. "The impact of salespeople's relational behaviors and organizational fairness on customer loyalty: An empirical study in B-to-B relationships." Journal of Retailing and Consumer Services 20 (2013): 429-438.
Valette-Florence, Rita, and Pierre Valette-Florence. "The interdependency between brand personality and emotions: An exploratory study for the perception of French ski resort brands." In 2nd World Research Summit for Tourism and Hospitality: Crossing the Bridge. Orlando, Etats-Unis, 2013.
Valette-Florence, Rita, and Pierre Valette-Florence. "The interdependency between brand personality and emotions: An exploratory study for the perception of French ski resort brands." In 2nd World Research Summit for Tourism and Hospitality: Crossing the Bridge. Orlando, Etats-Unis, 2013.
Fayolle, Alain, Paula Kyrö, T. Mets, and U. Venesaar. "Introduction: Entrepreneurial research, toward conceptual richness and methodological diversity." In Conceptual richness and methodological diversity in Entrepreneurship, edited by Alain Fayolle, Paula Kyrö, T. Mets and U. Venesaar, 1-11. Edward Elgar Publishing, 2013.
Fayolle, Alain, Paula Kyrö, T. Mets, and U. Venesaar. "Introduction: Entrepreneurial research, toward conceptual richness and methodological diversity." In Conceptual richness and methodological diversity in Entrepreneurship, edited by Alain Fayolle, Paula Kyrö, T. Mets and U. Venesaar, 1-11. Edward Elgar Publishing, 2013.
Valette-Florence, Pierre. Marketplace Lifestyles in an Age of Social Media: Concepts and Methods. M. E. Sharpe, 2013.
De Vaujany, François-Xavier, Sabine Carton, Carine Dominguez-Péry, and Emmanuelle Vaast. "Moving closer to the fabric of organizing visions : the case of a trade show." Journal of Strategic Information Systems 22 (2013): 1-25.
De Vaujany, François-Xavier, Sabine Carton, Carine Dominguez-Péry, and Emmanuelle Vaast. "Performing Information Technology pre-adoption: How organization, industry and society matter." In 29th EGOS colloquium,Bridging Continents, Cultures and Worldviews. Montréal, Canada, 2013.
Fayolle, Alain, and Wadid Lamine. "A social network approach to a better understanding of the survival-growth phase of innovative new ventures." In Conceptual richness and methodological diversity in Entrepreneurship, edited by Alain Fayolle, Paula Kyrö, T. Mets and U. Venesaar, 232-256. Edward Elgar Publishing, 2013.
Valette-Florence, Rita, and Virginie De Barnier. "Towards a micro conception of brand personality: An application for print media brands in a French context." Journal of Business Research 66 (2013): 897-903.
Casagrande, Annette, Humbert Lesca, and L. Vuillon. "Un outil pour surmonter la surcharge d'information de la veille stratégique." In 7th Colloque International Veille Stratégique Scientifique & Technologique (V.S.S.T'.2013). Nancy, France, 2013.
2014
Magnoni, Fanny, Pierre Valette-Florence, and Elyette Roux. "Are You Really Sure to Stretch Luxury Brands Down the Market?" In Monaco Symposium on Luxury: From Tradition to Innovation. Monaco, Monaco, 2014.
Kessous, Aurélie, Fanny Magnoni, and Pierre Valette-Florence. "Back to the Future: When Brand Nostalgia Improves Consumers." In Monaco Symposium on Luxury: From Tradition to Innovation. Monaco, Monaco, 2014.
Kessous, Aurélie, Fanny Magnoni, and Pierre Valette-Florence. "Back to the future: When brand nostalgia improves consumers' relationships to luxury brands." In Monaco Symposium on Luxury. Monaco, Monaco, 2014.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "Beyond Rarity: The Paths to Luxury Desire." In Monaco Symposium on Luxury: From Tradition to Innovation. Monaco, Monaco, 2014.
Kessous, Aurélie, Fanny Magnoni, and Pierre Valette-Florence. "Brand nostalgia and consumers’relationship to luxury brands: a continuous and categorical moderated mediation approach." In 8th International Conference on Partial Least Squares and Related Methods. Paris, France, 2014.
Van Appelghem, Cédric. "CEO Power Characteristics and Financial Distress Risk: evidence from France." In 31st International French Finance Association Conference (AFFI). Aix-en-Provence, France, 2014.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "Créativité des individus « ordinaires » : l’imagerie mentale comme levier d’amélioration." In 30ème Congrès de l’Association Française du Marketing (AFM). Montpellier, France, 2014.
Magnoni, Fanny, and Pierre Valette-Florence. "Feedback effects of step-down line extensions: Chain of effects from brand prestige and self-brand connections to brand commitment." In North American Marketing Association Conference. Etats-Unis, 2014.
Ambroise, Laure, Gaëlle Pantin-Sohier, Pierre Valette-Florence, and Noël Albert. "From endorsement to celebrity co-branding : Personality transfer." Journal of Brand Management 21 (2014): 273-285.
Farooq, Omer, Dwight Merunka, and Pierre Valette-Florence. "The Impact of Corporate Social Responsibility on Organizational Commitment : Exploring Multiple Mediation Mechanisms." Journal of Business Ethics 125 (2014): 563-580.
Parguel, Béatrice, Thierry Delecolle, and Pierre Valette-Florence. "The Impact of Price Display on Luxury Perceptions." In Monaco Symposium on Luxury: From Tradition to Innovation. Monaco, Monaco, 2014.
Bécheur, Imène, and Pierre Valette-Florence. "L’usage des émotions négatives en communication de sante publique : Étude des effets de la peur, la culpabilité et la honte." Recherche et Applications en Marketing 29 (2014): 96-119.
Valette, Annick, and Pierre-Philippe Dujardin. "La gestion de projet « ordinaires » par les cadres de santé : entre connaissance intime et bénéfice d'un tiers." In Association de Recherche Appliquée au Management des Organisations de Santé (ARAMOS). Marseille, France, 2014.
Dujardin, Pierre-Philippe, Annick Valette, and Thomas Reverdy. "La gestion de projet "ordinaires" par les cadres de santé : le bénéfice d'un tiers." In 2ème Colloque Association de Recherche Appliquée au Management des Organisations de Santé (ARAMOS). Marseille, France, 2014.
Evrard-Samuel, Karine, Salomée Ruel, and Nelly Vignard. "La supply chain collaborative comme vecteur d’amélioration du processus d’innovation : une étude de cas dans une entreprise agro-alimentaire." In Rencontres Internationales de la Recherche en Logistique (RIRL). Marseille, France, 2014.
Louvel, Séverine, and Annick Valette. "Les carrières à l’université. Une approche par les modes d’engagement." Revue d'Anthropologie des Connaissances 8 (2014): 523-546.
Valette-Florence, Rita. "Les études de marché." In Marketing, edited by Jean-Marc Ferrandi and Marie-Christine Lichtlé, 46-81. Paris: Dunod, 2014.
Juban, Jean-Yves, Hervé Charmettant, Nathalie Magne, Yvan Renou, and G Vallet. "Les politiques de rémunérations dans les Scop : quelle originalité ?" In Colloque de l’Association d’Economie Sociale. Grenoble, France, 2014.
Pham, Mélanie, and Pierre Valette-Florence. "Luxury Fashion Brand Equity: A New Approach Applied to Luxury Brands." In Monaco Symposium on Luxury: From Tradition to Innovation. Monaco, Monaco, 2014.
Mathews-Lefebvre, Clarinda, and Pierre Valette-Florence. "Manufacturer brand value and the respective role of brand sensitivity, situational involvement and enduring involvement." Journal of Brand Management 21 (2014): 236-253.
Blum, Véronique, Emmanuel Laffort, and Marco Venuti. "Measurement in financial reporting : the limits of theory." In International Accounting Association for Educational Research (IAAER). Firenze, Italie, 2014.
Valette, Annick, and Franck Burellier. "Quand l’habit fait le moine les chefs des pôles hospitaliers : devenir des hydrides « malgré tout » ?" Gérer et comprendre Juin (2014): 4-13.
Vellera, Cyrielle, and L. Hamdi. "Quelles sont les motivations des lead-users à devenir entrepreneurs ? Une étude exploratoire." In 2ème colloque européen Innovation et Commerce, « Repenser le design de la fonction commerciale à l’ère du cross-canal », IAE Gustave Eiffel, Université Paris Est Créteil (UPEC). Paris, France, 2014.
Siadou-Martin, Béatrice, Ghislaine Pellat, David Vidal, and Fanny Poujol. "Relation au fournisseur : Impératif de multicanalité et gestion des émotions." Management & Avenir 72 (2014): 177-198.
Charmettant, Hervé, Jean-Yves Juban, Nathalie Magne, Yvan Renou, and G Vallet. "Sécurisation des parcours professionnels : des Scop exemplaires ?" In Colloque de l’Association d’Economie Sociale. Grenoble, France, 2014.
Bécheur, Imène, and Pierre Valette-Florence. "The use of negative emotions in health communication messages: Study of the effects of fear, guilt, and shame." Recherche et applications en Marketing (English Edition) 29 (2014): 89-109.
Blum, Véronique, Emmanuel Laffort, and Marco Venuti. "Variations on Values : Embedded risks in evaluations." In Financial Reporting Workshop. Verona, Italie, 2014.
2015
Valette, Annick, and Jean-Denis Culie. "Career scripts in clusters : A social position approach." Human Relations 68 (2015): 1745-1767.
Diallo, Mbaye Fall, Fatou Diop-Sall, Erick Leroux, and Pierre Valette-Florence. "Comportement responsable des touristes : le rôle de l'engagement social." Recherche et Applications en Marketing 30 (2015): 88-108.
Youness, Chebli, and Pierre Valette-Florence. "Customer-Based Online Reputation: a Preliminary Approach?" In Society for Marketing Advances (SMA). San Antonio, Etats-Unis, 2015.
Youness, Chebli, and Pierre Valette-Florence. "E-Corporate Reputation from the Customer Perspective : a Preliminary Approach." In International Research Meeting in Business and Management. Nice, France, 2015.
Giannelloni, Jean-Luc, and Eric Vernette. Etudes de marché. Paris: Vuibert, 2015.
Giannelloni, Jean-Luc, and Eric Vernette. Etudes de marché. Vuibert, 2015.
Zouari, Dorsaf, Laurence Viale, and Karine Evrard-Samuel. "From early supplier involvement toward early purchasing involvement : Story of a radical co-innovation in the energy industry." In 31th Annual IMP Conference. Kolding, Danemark, 2015.
Parguel, Béatrice, Thierry Delecolle, and Pierre Valette-Florence. "How price display influences consumer luxury perceptions." Journal of Business Research 69 (2015): 341-348.
Valette, Annick, Corinne Grenier, O. Saulpic, and P. Zarlowski. "La fabrication du « médico-éonomique » à l'hôpital français : une analyse de la littérature." Politiques et Management public 32 (2015): 241-264.
Kessous, Aurélie, Virginie De Barnier, and Pierre Valette-Florence. "“A la recherche du temps perdu” : la transmission d’objets de luxe de père en fils, entre cadeau et fardeau." Décisions Marketing 80 (2015): 17-35.
Valette-Florence, Pierre. "Le Luxe ou la quête du Saint Graal." Décisions Marketing 80 (2015): 9-17.
Bouzdine-Chameeva, Tatiana, A. Ferrand, Pierre Valette-Florence, and Nicolas Chanavat. "Measurement and segmentation of sport fans using brand association networks : Application to Union of European Football Associations (UEFA) Champions League (UCL)." Sport Management Review 18 (2015): 407-420.
Diallo, Mbaye Fall, Fatou Diop-Sall, Erick Leroux, and Pierre Valette-Florence. "Responsible tourist behaviour: The role of social engagement." Recherche et Applications en Marketing (English Edition) 30 (2015): 85-104.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "stimuler les capacités créatives des utilisateurs enrôlés dans des processus de co-création : l'effet du type de stimulation de l'activité d'imagerie mentale." In 30ème Congrès International de l'Association Française du Marketing (AFM). Marrakech, Maroc, 2015.
Fayolle, Alain, Bernard Surlemont, and Caroline Verzat. "Un projet éditorial à la croisée des mondes." Entreprendre & Innover 27 (2015): 5-9.
Viale, Laurence, Dorsaf Zouari, and Karine Evrard-Samuel. "When reciprocity between suppliers and buyers conduct to radical co-innovation." In 24th IPSERA Conference. Amsterdam, Pays-Bas, 2015.
2016
Verdier, Christine, Anne-Marie Benoit, Fabrice Forest, Maria Di Mascolo, Agnès Front, Jean Malot, Annabelle Mercier, Vincent Rialle, Dominique Rieu, Guillaume Thomann et al. "Analyse empirique des points de blocage dans le processus de soutien à domicile des personnes fragiles." Journal de Gestion et Economie Médicales 34 (2016): 321-341.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "A better understanding of the role and underlying mechanism of stimulating mental imagery in improving the creativity of “ordinary” users." Recherche et Applications en Marketing (English Edition) 31, no. 3 (2016): 111-130.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "Beyond rarity : the paths of luxury desire : How luxury brands grow yet remain desirable." Journal of Product and Brand Management 25, no. 2 (2016): 120-133.
Dujardin, Pierre-Philippe, Thomas Reverdy, Annick Valette, and Patrice François. "Cadre de santé et gestion de projet d’amélioration de la qualité : analyse de l’action managériale à partir d’une formation-action à la gestion de projet." Recherche en soins infirmiers 2 (2016): 46-60.
Youness, Chebli, and Pierre Valette-Florence. "A Customer Perspective of Online Reputation: Some Antecedents and Consequences?" In Academy of Marketing Science (AMS) Annual Conference. Floride, Etats-Unis, 2016.
Valette-Florence, Pierre, and Haithem Guizani. "Dis-moi où tu voyages … je te dirai quelles sont tes motivations : développement et application d’une nouvelle méthode de segmentation du choix des destinations touristiques." Décisions Marketing (2016).
Kaswengi, Joseph, Mbaye Fall Diallo, H. Akrout, and Pierre Valette-Florence. "Effects of marketing variables and consumer characteristics on masstige brand choice under turbulence: Evidence from panel data." In Monaco Symposium on Luxury. Monaco, Monaco, 2016.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "Identifier les individus créatifs par leur capacité d’imagerie mentale." Décisions Marketing 82 (2016): pages non encore précisées (article à paraître).
Mourad, Siham, and Pierre Valette-Florence. "Improving prediction with POS and PLS consistent estimations : An illustration." Journal of Business Research 69 (2016): 4675-4684.
Fayolle, Alain, Caroline Verzat, and Robert Wapshott. "In quest of legitimacy : The theoretical and methodological foundations of entrepreneurship education research ." International Small Business Journal : Researching Entrepreneurship 34, no. 7 (2016): 895-904.
Youness, Chebli, and Pierre Valette-Florence. "An Integrated Model of Online Reputation: A Customer Perspective." In European Marketing Academy (EMAC). Oslo, Norvège, 2016.
Youness, Chebli, and Pierre Valette-Florence. "L’e-réputation du point de vue client: Proposition d’un model explicatif ?" In 32ème Colloque International de l'Association Française du Marketing (AFM). Lyon, France, 2016.
Wilhelm, Marie-Claire, Marie-Laure Gavard-Perret, and Cyrielle Vellera. "L’influence de la forme donnée à un test de concept sur son attractivité - explication par l’imagerie mentale." In 32ème Congrès International de l’Association Française du Marketing (AFM). Lyon, France, 2016.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "Is luxury sufficient to create brand desirability? A cross-cultural analysis of the relationship between luxury and dreams." Luxury Research Journal 1, no. 2 (2016): 110-127.
Kessous, Aurélie, Pierre Valette-Florence, and Virginie De Barnier. "Luxury watch possession and dispossession from father to son: A poisoned gift?" In Monaco Symposium on Luxury. Monaco, Monaco, 2016.
Youness, Chebli, and Pierre Valette-Florence. "Online Reputation Scale Development." In Academy of Marketing Science (AMS World Marketing Congress). Paris, France, 2016.
Chandon, Jean-Louis, Gilles Laurent, and Pierre Valette-Florence. "Pursuing the concept of luxury : Introduction to the JBR Special Issue on "Luxury Marketing from Tradition to Innovation"." Journal of Business Research 69 (2016): 299-303.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "The role of mental imagery in improving user creativity." In 14th international open and user innovation conference. Boston, Etats-Unis, 2016.
Diallo, Mbaye Fall, Fatou Diop-Sall, Erick Leroux, and Pierre Valette-Florence. "Tourist responsible behavior : the role of social engagement." In AMS World Marketing Congress. Paris, France, 2016.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "Une meilleure compréhension du rôle et du mécanisme d’action des stimulations de l’imagerie mentale dans l’amélioration de la créativité d’utilisateurs «ordinaires»." Recherche et Applications en Marketing 31 (2016): 122-143.
2017
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "A better understanding of the role and underlying mechanism of stimulating mental imagery in improving the creativity of "ordinary" users." In 2017 Academy of marketing science annual conference. Coronado island, Etats-Unis, 2017.
Pecot, Fabien, Pierre Valette-Florence, and Virginie De Barnier. "Brand Heritage: a multidimensional measurement scale to assess consumers' perception." In 46th European Marketing Academy Conference, EMAC. Gröningen, Pays-Bas, 2017.
Youness, Chebli, and Pierre Valette-Florence. "A Causal Model of Online Reputation: A Customer Perspective." In 12th Global Brand Conference. Kalmar, Suède, 2017.
Albert, Noël, Laure Ambroise, and Pierre Valette-Florence. "Consumer, brand, celebrity: Which congruency produces effective celebrity endorsements ?" Journal of Business Research 81 (2017): 96-106.
Coderre, François, Lucie Sirieix, and Pierre Valette-Florence. "Consumer-based Label Equity: a Multidimensional Scale." In 12th Global Brand Conference. Kalmar, Suède, 2017.
Youness, Chebli, and Pierre Valette-Florence. "Consumers Online: Introducing the Online Reputation as a New Segmentation Criterion." In American Marketing Association (AMA). San Francisco, Etats-Unis, 2017.
Youness, Chebli, and Pierre Valette-Florence. "Customer-Based Online Reputation : One Key Antecedent and Some Consequences." In Academy of Marketing Science (AMS) Annual Conference). San Diego, Etats-Unis, 2017.
Blum, Véronique, and Cédric Van Appelghem. "Do Friendly Boards Have an Influence on Corporate Financing Policy ? Evidence from French-Listed Firms." In Conférence Internationale de Gouvernance. Lausanne, Suisse, 2017.
Blum, Véronique, and Cédric Van Appelghem. "Do Friendly Boards Have an Influence on Corporate Financing Policy ? Evidence from French-Listed Firms." In AFC. Poitiers, France, 2017.
Surlemont, Bernard, Alain Fayolle, and Imelda Vital. "Editorial, Hybrid entrepreneurship : What news ?" Entreprendre & Innover (2017): 5-6.
Chandon, Jean-Louis, Gilles Laurent, and Pierre Valette-Florence. "In search of new planets in the luxury galaxy." Journal of Business Research 77 (2017): 140-146.
, Enrique Valle, Marie-Anne Le Dain, Valéry Merminod, and A. Frank. "The intensity of use of ICT tools for collaborative NPD with suppliers." In 24th International Innovation and Product Development Management Conférence (IPDMC). Reykjavik, Islande, 2017.
Bayarassou, Oula, and Pierre Valette-Florence. "La haine envers la marque: étude exploratoire grâce au protocole du mur d'images en ligne." In 33ème Colloque International de l'Association Française du Marketing (AFM). Tours, France, 2017.
Vellera, Cyrielle, and Marie-Laure Gavard-Perret. "La présence d'exemples dans les briefs créatifs : source d'amélioration de la production créative, du rôle personnel perçu et du plaisir ? ." In 33ème Congrès International de l’Association Française du Marketing (AFM). Tours, France, 2017.
Van Appelghem, Cédric, Véronique Blum, and Pascal Nguyen. "La proximité entre dirigeant et administrateurs peut-elle favoriser la performance de l’entreprise ?" Finance Contrôle Stratégie 20 (2017): [en ligne].
Asshidi, Hamza, Anne Bartel-Radic, Caroline Mothe, and Jean-Jacques Varlet-Nilles. "Les outils éthiques des multinationales à l’épreuve de la diversité culturelle." In Conférence Annuelle Atlas-AFMI. Antananarivo, Madagascar, 2017.
Kessous, Aurélie, Pierre Valette-Florence, and Virginie De Barnier. "Luxury watch possession and dispossession from father to son : A poisoned gift ?" Journal of Business Research 77 (2017).
Dupré, Denis, and Caspard Visser'T. "Réflexion sur la gestion de la dette : des textes fondateurs à la crise actuelle." Entreprise & Société 1 (2017): 152-167.
2018
Valette, Annick, Pauline Fatien, and Franck Burellier. "À chacun son paradoxe, étude de la délégation des paradoxes organisationnels aux individus." Revue Française de Gestion 44 (2018): 115-126.
Pecot, Fabien, Altaf Merchant, Pierre Valette-Florence, and Virginie De Barnier. "Cognitive outcomes of brand heritage: A signaling perspective." Journal of Business Research 85 (2018): 304-316.
Youness, Chebli, and Pierre Valette-Florence. "Customer based online reputation: A causal model." In Global Marketing Conference (GMC). Tokyo, Japon, 2018.
Vallejo-Bouvier, Anne-Marie, and Charlotte Disle. DCG 9 - Introduction à la comptabilité 2019 - 7e édition. DUNOD, 2018.
Youness, Chebli, and Pierre Valette-Florence. "The Effects of Customer-Based Online Reputation on WOM and WPP: The Mediating Role of BRQ." In 21st Academy of Marketing Science (AMS). Porto, Portugal, 2018.
Hemonnet-Goujot, Aurélie, and Pierre Valette-Florence. "Enhancing luxury brand value through design." In 21st Academy of Marketing Science (AMS). Porto, Portugal, 2018.
Tesio, P., Aurélie Kessous, Pierre Valette-Florence, and Virginie De Barnier. "From nostalgic consumption to consumer resistance: the vintage shopping experience as an expression of social identity." In 47th European Marketing Academy Conference, EMAC. Glasgow, Roayume-Uni, 2018.
Kessous, Aurélie, and Pierre Valette-Florence. "“From Prada to Nada”: Conspicuous luxury consumption and brand attachment: A contrast of genuine luxury brands and second-hand luxury brands." In Monaco Symposium on Luxury. Monaco, Monaco, 2018.
Pham, Thi Be Loan, and Pierre Valette-Florence. "Green Product and Brand Relationship Quality : A case of green cosmetics." In 3rd EMAC Junior Faculty and Doctoral Student Research Camp. Vienne, Autriche, 2018.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "The impact of brand penetration and awareness on luxury brand desirability : A cross country analysis of the relevance of the rarity principle." Journal of Business Research 83 (2018): 38-50.
Hemonnet-Goujot, Aurélie, and Pierre Valette-Florence. "The influence of design on luxury brand love." In Global Marketing Conference (GMC). Tokyo, Japon, 2018.
Grenier, Corinne, Annick Valette, and Jean-Louis Denis. "The institutionalization of new ideas in mature field : Theorization as representational and political resources for translation." In EGOS. Tallins, Estonie, 2018.
Hemonnet-Goujot, Aurélie, Delphine Manceau, and Pierre Valette-Florence. "Investigating The Interplay Between Brands and External Design on Product Innovativeness: The Role of Brand Innovation Capital." In 47th European Marketing Association Conference (EMAC). Glasgow, Royaume-Uni, 2018.
Valette, Annick, Emmanuel Abord de Chatillon, and Maryline Rossano. "La prévention des risques psycho-sociaux à l’hôpital : histoires de rendez-vous manqués." In 29ème Congrès de l'Association de Gestion des Ressources Humaines (AGRH). Lyon, France, 2018.
Dujardin, Pierre-Philippe, Annick Valette, Thomas Reverdy, and Patrice François. "Le bénéfice du tiers dans le "travail d'organisation" des cadres de santé." Santé Publique 30 (2018): 63-72.
Verfay, Stéphanie, and Marie-Claire Wilhelm. "Les jeunes et l’alimentation : mieux comprendre leurs motivations pour proposer des communications préventives plus efficaces." In 5ème journée internationale du Marketing de la Santé (JIMS 5). Lille, France, 2018.
Pham, Mélanie, Pierre Valette-Florence, and Franck Vigneron. "Luxury brand desirability and fashion equity: The joint moderating effect on consumers’ commitment toward luxury brands." Psychology and Marketing 35 (2018): 902-912.
Pham, Mélanie, Pierre Valette-Florence, and Franck Vigneron. "Luxury brand desirability and fashion equity: The joint moderating effect on consumers’ commitment toward luxury brands." Psychology and Marketing 35 (2018): 902-912.
Youness, Chebli, and Pierre Valette-Florence. "The Mediating Role of the Affect and Cognition in the Influence of Celebrities on Brand Relationship Management." In Academy of Marketing Science (AMS Annual Conference). Nouvelle Orléans, Etats-Unis, 2018.
Péréa, Céline, and Max Von Zedtwitz. "Organic vs. mechanistic coordination in distributed New Product Development (NPD) teams." Journal of Engineering and Technology Management 49 (2018): 4-21.
Ahmed, Faheem, and Pierre Valette-Florence. "Should I Consume It? Dis-identifying the Self from Alcoholic Brands for Youth Drinking Behaviors." In 4ème Journée de Recherche en Marketing. Mons, Belgique, 2018.
Pecot, Fabien, Altaf Merchant, Pierre Valette-Florence, and Virginie De Barnier. "“Since When?” Brand Heritage’s Signaling Effects." In 21st Academy of Marketing Science (AMS). Porto, Portugal, 2018.
Valette, Annick, Corinne Grenier, and Jean-Louis Denis. "Theorization as a cognitive and political resource for the translation and institutionalization of new ideas in a mature field." In 34th EGOS Colloquium (European Group for Organizational Studies). Tallinn, Estonie, 2018.
Couder, Julien, and Pierre Valette-Florence. "Wine and its evocation : what wine evoke ? An exploratory qualitative study of the sense of wine consumption." In Annual AAWE Conference. Ithaca, Etats-Unis, 2018.
2019
Lassance Cunha Filho, Marcio Agusto, Eliane Herrero, Claudia Cristina M. de Mello, and Douglas Vidal. "Ascension and decline of successful companies: a bibliometric study on the Icarus paradox." Revista Ibero-Americana de Estratégia / Iberoamerican Journal of Strategic Management 18, no. 1 (2019): 139-154.
Bayarassou, Oula, Imène Bécheur, and Pierre Valette-Florence. "Brand Hate: Impact of the Fallacious Brand Character and the Moderating Role of the Consumer’s Narcissistic Trait." In 6th International Consumer Brand Relationships Conference. Cancun, Mexique, 2019.
Valette-Florence, Rita, and Pierre Valette-Florence. "Effets des émotions et de la personnalité de la marque sur l’engagement du consommateur via les effets médiateurs de la confiance et de l’attachement à la marque ." Recherche et Applications en Marketing (French Edition) Online (2019).
Valette-Florence, Rita, and Pierre Valette-Florence. "Effets des émotions et de la personnalité de la marque sur l’engagement du consommateur via les effets médiateurs de la confiance et de l’attachement à la marque ." Recherche et Applications en Marketing (French Edition) Online (2019).
Kessous, Aurélie, and Pierre Valette-Florence. ""From Prada to Nada" : Consumers and their luxury products : A contrast between second-hand and first-hand luxury products." Journal of Business Research 102 (2019): 313-327.
Ahmed, Faheem, and Pierre Valette-Florence. "I Don’t Want To Be Fake! How Psychological Distance and Self-Perceptions can lead to Authentic Luxury Consumption?" In The LVMH-SMU Luxury Research Conference. Singapour, Singapour, 2019.
Bayarassou, Oula, Imène Bécheur, and Pierre Valette-Florence. "I hate this brand! A classification of brand haters based on their motivations and reactions." In AMS Annual Conference. Canada, Vancouver, 2019.
Ahmed, Faheem, and Pierre Valette-Florence. "The Impact of Psychological Distance for Hedonic Luxury Pursuits." In 6th International Consumer Brand Relationships Conference. Cancun, Mexique, 2019.
Hemonnet-Goujot, Aurélie, Delphine Manceau, and Pierre Valette-Florence. "La marque et le design comme vecteurs d’innovation : le rôle du capital innovation de la marque." In 35ème Colloque International de l'Association Française du Marketing (AFM). Le Havre, France, 2019.
Ahmed, Faheem, and Pierre Valette-Florence. "Psychological Distancing with Hedonic Products and their Consumption." In AMS Annual Conference. Vancouver, Canada, 2019.
Couder, Julien, and Pierre Valette-Florence. "Terroir and its Evocation : what a Wine Terroir of Origin evokes ? An Exploraty Qualitative Study of the Meanings of Wine Consumption." In 2019 AMS Annual Conference - Academy of Marketing Science. Vancouver, Canada, 2019.
Couder, Julien, and Pierre Valette-Florence. "Terroir and its Evocation: What a Wine Terroir of Origin Evokes? An Exploratory Qualitative." In 35ème Colloque International de l'Association Française du Marketing (AFM). Le Havre, France, 2019.
Mignot, André, Olivier Epaulard, Marie-Laure Gavard-Perret, Annick Valette, Emmanuel Abord de Chatillon, and Marie-Claire Wilhelm. "Vaccination antigrippale et intention vaccinale chez les infirmiers et aides-soignants en institution : impact de leurs perceptions des conditions de travail." Médecine et Maladies Infectieuses 49, no. 4 (2019): S139.
2020
Mignot, Alexandre, Marie-Claire Wilhelm, Annick Valette, Marie-Laure Gavard-Perret, Emmanuel Abord de Chatillon, and Olivier Epaulard. "Behavior of nurses and nurse aides toward influenza vaccine: the impact of the perception of occupational working conditions." Human Vaccines & Immunotherapeutics 16, no. 5 (2020): 1125-1131.
Bataoui, Soffien, Jessica Gerard, and Pierre Valette-Florence. "'Can A Nudge Induce Inferences of Manipulative Intent?" In AMS Annual Conference. En distanciel, United States, 2020.
Kaswengi, Joseph, Mbaye Fall Diallo, H. Akrout, and Pierre Valette-Florence. "Choosing high-equity cosmetic brands in bad macroeconomic conditions: evidence from panel data." International Journal of Retail & Distribution Management 48, no. 4 (2020): 305-325.
Zouari, Dorsaf, Salomée Ruel, and Laurence Viale. "Does digitalising the supply chain contribute to its resilience?" International Journal of Physical Distribution & Logistics Management (2020).
Viale, Laurence, and Dorsaf Zouari. "Impact of digitalization on procurement: the case of robotic process automation." Supply Chain Forum: An International Journal 21, no. 3 (2020): 185-195.
Académie de l'Entrepreneuriat et de l'lnnovation, J.-F. Sattin, C. Léger-Jarniou, Didier Chabaud, Sylvie Sammut, A. Maus, N. Schieb-Bienfait, A. Hamelin, M. Pfiffelmann, A. Marin et al. "La résilience entrepreneuriale, un nouvel enjeu de formation ?" Revue française de gestion 8 (2020): 219-231.
Canolle, Fabien. "Le travail, la relation et la théorie historico-culturelle de l'activité." In Travail du soin, soin du travail, edited by Jean-Philippe Pierron, Didier Vinot and Elisa Chelle, 51-61. Seli Arslan, 2020.
Abord de Chatillon, Emmanuel, and Annick Valette. Quand la détresse des soignants provoque un refus de se faire vacciner In The Conversation., 2020.
Ruel, Salomée, Dorsaf Zouari, and Laurence Viale. Résilience de la supply chain : digitaliser n'est pas qu'une question de technologie. The Conversation, 2020.
Couder, Julien, and Pierre Valette-Florence. "Terroir, My Beautiful Terroir, Why Do I Love Your Wine so Much?” A Quantitative Study Assessing Terroir’s Ability to Increase Brand Relationship Quality." In American Marketing Association. San Francisco, United States, 2020.
2021
Guillaume, Le Borgne, Lucie Sirieix, Pierre Valette-Florence, and Sandrine Costa. "Adopting waste-prevention routines: The role of consumer concern for food waste." Appetite, no. 163 (2021): 105188.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "Assessing levers of guilt in luxury consumption: an international perspective." Journal of Product and Brand Management (2021).
Anin, Camille, and Pierre Valette-Florence. "At the Pursuit of Harmony Between Men, Land and Brands: A Chronotopic Exploration of Slow Cosmetic Brands' Narratives." In Association of Consumer Research (ACR) 2021. Etats-Unis, Seattle, 2021.
Rojas-Contreras, Camilo, and Pierre Valette-Florence. Brands And Chatbots: An Overview Using Machine Learning., 2021.
Coderre, François, Lucie Sirieix, and Pierre Valette-Florence. "The facets of consumer-based food label equity: Measurement, structure and managerial relevance." Journal of Retailing and Consumer Services (2021): in press.
Viale, Laurence, and Karine Evrard-Samuel. "Identification des compétences clés des acheteurs pour l’innovation dans les chaînes logistiques agroalimentaires." Logistique & Management (2021).
Dominguez-Péry, Carine, Rana Tassabehji, Lakshmi Vuddaraju, and V. Duffour. "Improving Emergency Response Operations in Maritime Accidents using Social Media with Big Data Analytics: the MV Wakashio disaster case study." International Journal of Operations & Production Management 41, no. 9 (2021): 1544-1567.
Magnoni, Fanny, Pierre Valette-Florence, and Virginie De Barnier. "Modeling the effects of place heritage and place experience on residents' behavioral intentions toward a city: a mediation analysis." Journal of Business Research 134 (2021): 428-442.
Dominguez-Péry, Carine, Lakshmi Vuddaraju, Isabelle Corbett-Etchevers, and Rana Tassabehji. "Reducing maritime accidents in ships by tackling human error: a bibliometric review and research agenda." Journal of Shipping and Trade 6 (2021).
Dominguez-Péry, Carine, Lakshmi Vuddaraju, Isabelle Corbett-Etchevers, and Rana Tassabehji. "Reducing tanker accidents by tackling human error: a systematic literature review and future research agenda." In World of Shipping Portugal An International Research Conference on Maritime Affairs. Portugal, 2021.
Dominguez-Péry, Carine, Lakshmi Vuddaraju, V. Duffour, Jérémy Eydieux, and Rana Tassabehji. "Risk and safety in maritime transport: A review and agenda for research." In World of Shipping Portugal An International Research Conference on Maritime Affairs. Portugal, 2021.
Canolle, Fabien, and Didier Vinot. "What Is your PhD Worth? The Value of a PhD for Finding Employment outside of Academia." European Management Review 18, no. 2 (2021): 151-171.
Kapferer, Jean-Noël, and Pierre Valette-Florence. "Which consumers believe luxury must be expensive and why ? A cross-cultural comparison of motivations." Journal of Business Research 132 (2021): 301-313.
2022
Canolle, Fabien, Darijana Antonic, Antonio Casa Nova, Anatoliy Goncharuk, Paulo Melo, Vitor Raposo, and Didier Vinot. "Advancement of Efficiency Evaluation for Healthcare." In Intelligent Systems for Sustainable Person-Centered Healthcare, 91-118. Springer, 2022.
Canolle, Fabien, Jean-Philippe Pierron, and Didier Vinot. "Bringing back imagination in organizations with Gaston Bachelard: the poetics of bricolage and healthcare organizations." In 16th Organization Studies Workshop. La Canée, Grèce, 2022.
Rojas-Contreras, Camilo, and Pierre Valette-Florence. "Customer experience (CX) research on intelligent conversational agents. A machine learning study." In {ACR} Latin American Advances., 2022.
Loi, Michela, Alain Fayolle, Marco van Gelderen, Elen Riot, Refai Deema, David Higgins, David Haloub, Marcus Alexandre Salusse, Erwan Lamy, Caroline Verzat et al. "Entrepreneurship Education at the Crossroads: Challenging Taken-for-Granted Assumptions and Opening New Perspective." Journal of Management Inquiry 31, no. 2 (2022).
Loi, Michela, Alain Fayolle, Marco van Gelderen, Elen Riot, Refai Deema, David Higgins, David Haloub, Marcus Alexandre Salusse, Erwan Lamy, Caroline Verzat et al. "Entrepreneurship Education at the Crossroads: Challenging Taken-for-Granted Assumptions and Opening New Perspective." Journal of Management Inquiry 31, no. 2 (2022).
Enjolras, Geoffroy, and J.L. Viviani. "Impact of climate change on the revenue of wine companies in the Bordeaux Region." In Wine Economics & Business Symposium. Bordeaux, France, 2022.
Adla, Ludivine, Virginie Gallego-Roquelaure, and M.A. Villette. Management des ressources humaines en PME. Approches stratégique et sociale. Vuibert, 2022.
Viale, Laurence, Salomée Ruel, and Dorsaf Zouari. "A mixed-methods approach to identifying buyers’ competencies for enabling innovation." International Journal of Logistics Research and Applications in press (2022).
Canolle, Fabien, Bogaert Brenda, and Didier Vinot. "The place for patient and healthcare providers’ narratives in healthcare organizational processes: the case of palliative care." In EGOS. Vienne, Autriche, 2022.
Lahbib, Oxana, Aurélie Kessous, and Pierre Valette-Florence. "Prestigieux et engagés : la double casquette des célébrités sur le visage du luxe durable." In Congrès de l'Association Française du Marketing (AFM). Tunis, Tunisie, 2022.
Valette, Annick, and Delphine Wannenmacher. Quelles que soient ses évolutions, la chirurgie reste un travail d’équipe In The Conversation. The Conversation, 2022.
Adla, Ludivine, Virginie Gallego-Roquelaure, M. C. Vilette, and Marc Valax. "Symposium GRH en PME - Hommage au Professeur Mahé de Boislandelle." In 33e Congrès AGRH. Brest, France, 2022.
Adla, Ludivine, Virginie Gallego-Roquelaure, M. C. Vilette, and Marc Valax. "Symposium GRH en PME - Hommage au Professeur Mahé de Boislandelle." In 33e Congrès AGRH. Brest, France, 2022.
Rojas-Contreras, Camilo, and Pierre Valette-Florence. "Toward a Theoretical Model of Brand Chatbot Adoption, a Bibliometric and Machine Learning Perspective: An abstract." In Academy of Marketing Science Annual Conference., 2022.
2023
Chênevert, Denis, David Giauque, Emmanuel Abord de Chatillon, Nathalie Delobbe, and Émilie Vayre. "Du télétravail à l’hybridité : une nouvelle manière de penser la gestion de nos organisations ?" Revue internationale de psychosociologie et de gestion des comportements organisationnels {XXIX} (2023): 5-22.
Chamsi, Yassine, and Pierre Valette-Florence. "The emotional side of touristic experience in a sustainable context: The differential role of gratitude and altruism." In American Marketing Association. San Francisco, Etats-Unis, 2023.
Canolle, Fabien, Jean-Philippe Pierron, and Didier Vinot. Le soin en démesure alternatives pour des approches qualitatives de la relation de soin. Seli Arslan ed., 2023.
Lahbib, Oxana, Camilo Rojas-Contreras, Aurélie Kessous, and Pierre Valette-Florence. "Les nouvelles égéries du luxe durable : quels effets des influenceurs sur le charisme des marques de luxe ?" In 39ème Congrès International de l'Association Française du Marketing., 2023.
Snuggs, Sarah, Sophie Clot, Daniel Lamport, Anumeha Sah, Joseph Forrest, Agnès Helme-Guizon, Amanpreet Kaur, Zara Iqbal, Cindy Caldara, Marie-Claire Wilhelm et al. "A mixed-methods approach to understanding barriers and facilitators to healthy eating and exercise from five European countries: highlighting the roles of enjoyment, emotion and social engagement." Psychology & Health (2023): 1-28.
Rojas-Contreras, Camilo, and Pierre Valette-Florence. "A multi-method study on ICAs user experiences and brand relationships: an abstract." In Academy of Marketing Science ({AMS}) Annual Conference 2023., 2023.
Canolle, Fabien, Nathalie Bernard, and Didier Vinot. "Quand l'art-thérapie soigne les soignants : les effets des productions artistiques des patients sur la qualité de vie au travail des personnels soignants en cancérologie." Gérer et comprendre (2023): 14-29.
Fournaise, Thérèse, Aurélie Kessous, and Pierre Valette-Florence. "Quand les marques de luxe utilisent des matériaux recyclés : regards croisés entre consommateurs et professionnels sur un effet de transgression." Décisions Marketing (2023): à paraître.
Verzat, Caroline, and Nathalie Carré. "Situations problématiques d’accompagnement, posture herméneutique et place des émotions." Entreprendre & Innover 56 (2023): 50-64.
Moumade, Samia, Aurélie Hemonnet-Goujot, and Pierre Valette-Florence. "Speaking up in brand activism : the impact of perceived brand legitimacy on consumer behavior." In 24th World Marketing Congress ({WMC})., 2023.
Lahbib, Oxana, Aurélie Kessous, and Pierre Valette-Florence. "Toward a better understanding of the phenomenon of ambivalence in the endorsement of sustainable luxury." Decisions Marketing 110 (2023): 217-246.
Rojas-Contreras, Camilo, and Pierre Valette-Florence. "Toward a theoretical model of branded chatbot adoption, a bibliometric and machine learning perspective: an abstract." In Optimistic Marketing in Challenging Times: Serving Ever-Shifting Customer Needs, edited by Bruna Jochims and Juliann Allen, 181-182. Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer Nature Switzerland, 2023.
Valette, Annick, Cyrille Mennessier, and Pauline Fatien. "Trance-forming Collective Attention: How Interactions Can Support Attentional Structures. The Case of Hypnosis in Hospitals." M@n@gement 26, no. 1 (2023).
Valette-Florence, Pierre, Camilo Rojas-Contreras, Oxana Lahbib, and Aurélie Kessous. "Unconventional celebrities in the sphere of sustainable luxury: a study around the effect of influencer endorsement on luxury brand charisma." In Academy of Marketing Science ({AMS}) Annual Conference 2023., 2023.
Kahriz, Bahram Mahmoodi, Sarah Snuggs, Anumeha Sah, Sophie Clot, Daniel Lamport, Joseph Forrest, Agnès Helme-Guizon, Marie-Claire Wilhelm, Cindy Caldara, Camille Anin et al. "Unveiling consumer preferences and intentions for co-created features of a combined diet and physical activity app: a cross-sectional study in four European countries." {JMIR} Human Factors (2023).