Creating more value through the integration in business in e-marketing
Références
- Titre
- Creating more value through the integration in business in e-marketing
- Type de publication
- Book Chapter
- Année de publication
- 2011
- Auteurs
- Caron-Fasan, Marie-Laurence, M. Francony, and N. Quinette
- Editor
- Chanal, Valérie
- Book Title
- Rethinking Business Models for Innovation, Lessons from entrepreneurial projects
- Pagination
- 83-87
- Éditeur
- Presses Universitaires de Grenoble
Soumis le 16 mai 2019