Mapping of International Opportunity Recognition among foreign SMEs in Iran : from a theoretical analysis to an empirical perspective

This paper is aimed to make a detailed comparison among international opportunity recognition (IOR) profiles of foreign Small and Medium Enterprises(SMEs) in Iran including four specific countries. After undertaking a literature review, we have conducted 44 semi-structured-interviews with SMEs from different industries which focused on Iranian markets in their IOR. Using matrix approach for data display and condensation, this analysis extracted main themes from practitioners responses by discussion based on literature, and led to a set of IOR profiles divided by each country's practice. The research indicated that most of SMEs commence their OR process by attending fairs or outgoing delegations and continue different routes based on their industrial, cultural and networking components grouped into six factors. The method we have developed for IOR-mapping could help international business scholars to analyze and compare practitioners' situation with others and it also facilitates IOR initiatives locally and globally.

Références

Titre
Mapping of International Opportunity Recognition among foreign SMEs in Iran : from a theoretical analysis to an empirical perspective
Type de publication
Article de revue
Année de publication
2018
Revue
International Journal of Entrepreneurship and Small Business
Volume
34
Nombre
4
Pagination
516-541
Soumis le 17 septembre 2018