From nostalgic consumption to consumer resistance: the vintage shopping experience as an expression of social identity

Références

Titre
From nostalgic consumption to consumer resistance: the vintage shopping experience as an expression of social identity
Type de publication
Conference Paper
Année de publication
2018
Conference Name
47th European Marketing Academy Conference, EMAC
Conference Location
Glasgow, Roayume-Uni
Soumis le 8 avril 2019